Facebook Advertising Bare Basics

Oct 18 Thu 2018

9.30 am - 2.30 pm
External Event

Bookings essential

With Facebook Advertising Bare Basics, we’re stripping it right back so that you get an understanding of the what it can do for you and how you can make it profitable for your business via hands-on training minus the guru-speak.

This workshop takes you from the top, to the prep before you actually set-up your Facebook Ads. Imagine planning to cook up a delicious meal, before you do that, you must have the right ingredients, right?

Bare basics include:

  1. A sales funnel
  2. An awesome offer
  3. Google Analytics
  4. Your Business Manager
  5. The Facebook Pixel

Learn how to define your ideal customer, how to create you offer (no, your product or service is NOT your offer), how to create a “lead magnet” and set up a Facebook Pixel…yeah…we heard yah “Whaaat theeeee…??”

By answering a pre-workshop questionnaire, we are going to identify *individually* what your* offer is and the campaigns that will work for you. We have even set time aside to brainstorm ideas for you. Yep, it’s THAT hands-on.

So if you want to start on the right foot with Facebook Advertising and get the hands-on training to get you started, this is for you.

*Due to time limitations, this offer may be relevant to your business industry but and not necessarily customised for your business.

What we’ll cover:

  • Demystifying Facebook ads
  • Is your website or landing page ready to run Facebook ads?
  • Google Analytics – what it is and why you need it
  • What is a sales funnel and why do you need one?
  • What is a lead magnet and easy ways to create one?
  • Brainstorm ideas around a few funnels for YOUR business
  • Setting up a Business Manager account for ads management
  • What the heck is a Facebook pixel and why do you need one?
  • Why you need an Email list, the importance of and how to get it started.

What you get out of this workshop:

  • An understanding of the sales funnel concept and for you to apply to your business immediately
  • The most important elements required to build a successful Facebook ads campaign
  • Getting you and your business ready for Facebook ads
  • Setting up your Facebook Business Manager
  • Installing your Facebook pixel (yes, right here at the workshop!)

What to bring:

  • Laptop & smartphone on the day of the workshop
  • And a great attitude to learn!

Your Investment:

  • $199 for 5-hour workshop

Earlybird offer $169 

More information.

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